Corona?
I hereby sell my successful Belgian affiliate website about football betting. I can hear you thinking: "That must have something to do with corona?!" Nothing could be further from the truth. Of course there will be no football in the short term, but soon with matches behind closed doors the gambling sector even expects an increase in turnover (as we see today in casino revenue). Because of COVID-19 and the associated rules of social distancing, people are seeing hobbies and possibly even their holidays disappear, causing them to spend more unstructured time at home. Some gamble against boredom, others for excitement.
Future perspective
In addition, it has been proven that the biggest income years are invariably the ones with a big football tournament. In that respect, the future looks bright with the European Football Championship (and the Summer Olympics) in 2021 and the World Cup in 2022. Even more important is the legalization of the Dutch gambling market in 2021, which will allow an increase in scale of 260%. After all, the target group of 6.5 million Flemish people in Belgium is expanding by more than 17 million Dutch people. Finally, there are also numerous opportunities for growth within Belgium itself.
Reason of sale
I never had the intention to sell this website, but in May 2019 my main source of income from this project fell away. That was because Facebook tightened its advertising rules and I had to submit all kinds of documents in order to be able to run advertisements. Because I still hadn't heard anything from Facebook months later, I decided to change my focus. That's how I ended up in the world of e-commerce and I'm still working on that full-time. In December I finally got the approval from Facebook to run advertisements for my affiliate website again, but now I can't go back to this project due to contractual obligations in the e-commerce world. All this can be proven by documents.
Financial results
In 2017 and 2018 I've built and invested everything in this website, which resulted in the following results last year:
• Total turnover in 2019: €22,201
• Total costs in 2019: €4,017
• Total profit in 2019: €18,184
Interested?
I've compiled a comprehensive sales document for the year 2019 (available in English and Dutch). However, in order to protect the new owner, this can only be viewed after signing the accompanying non-disclosure agreement. Are you interested? Please send me a private message for more information.